Industry Surveys In the Field
Note: This study is now closed.
Association Publishing/Media Nondues Revenue Study
As associations professionals, you are, no doubt, continually challenged to generate nondues revenues for your publishing/e-media programs. On these listservs and elsewhere, we hear professionals looking for information on what works and what doesn’t work for nondues revenue expansion. Our soon-to-be-released research will gather data to help you in your search.
The Angerosa Research Foundation recently conducted benchmarking research to track association’s efforts to generate diverse sources of media-related nondues revenue. The data allows us to develop benchmarks for organizations to compare their own practices and identify new areas for revenue expansion. To those of you who participated in this survey, we thank you for your efforts to ensure solid data that can be accessed by all associations. Please be assured, all information will remain confidential and used in aggregate form only.
All participants will receive an Executive Summary of the findings and a discount on purchasing the full report, which will be released later this summer. They also have been entered into our drawing for the chance to win an Apple iPad. In addition, for every response received, the Foundation is donating $20 to the Red Cross for victims of Superstorm Sandy.
We also are accepting pre-publication orders for the full report at a discounted price. Please click here for more information.
Thank you for your participation and your support of the association publishing profession.
Debra J. Stratton
President, Angerosa Research Foundation